Wayne Durr

As the director of market planning products, Wayne Durr manages DataGen’s strategic planning tools, DataGen Market Analytics (DMA) and Sg2 MarketEdge. He oversees all DataGen market planning activities and has been foundational in the launch of DMA, a solution that allows healthcare leaders to identify, direct, and manage their market position. Throughout his career, Durr has received the GE Management Award for outstanding individual contribution and client satisfaction and a Keane Management Award for outstanding achievement.